Lucas Camargo

Toronto

Get a free film

For Ontario real estate agents

Give your listing
twenty good seconds.

I turn your listing photos into a 20-second vertical film and run it on Facebook and Instagram. Built for Ontario agents, with your brokerage where RECO wants it.

Get a free film of your listing See what goes into it

The idea

Most listing ads are a slideshow with a logo on top, and people scroll past in a second. A good one opens on the best room, moves like a walk-through, and tells them exactly what to do next. That is the whole job. I do it for every listing you send me.

Anatomy of a listing film

What happens in twenty seconds.

  1. 00:00The hook
  2. 00:03The walk-through
  3. 00:11The facts
  4. 00:16The close

01 / 0400:00 to 00:03

The hook

The best angle goes first. No logo, no intro. If the first two seconds don't earn it, the rest never plays.

02 / 0400:03 to 00:11

The walk-through

Your photos, cut with camera moves and a line of copy per room, so a set of stills feels like walking the house.

03 / 0400:11 to 00:16

The facts

Price, beds, baths, square feet. On screen, and big enough to read with the sound off.

04 / 0400:16 to 00:20

The close

One thing to do next, then your name, your title and your brokerage as registered. Clear and prominent, the way RECO asks.

How it works

Three steps. You do the first one.

You send a listing link.

That's your part. I work from the photos you already paid for and ask for anything that's missing.

You send
One link
I use
Your listing photos
You get
A 20-second film
Formats
9:16 and 4:5

I run it as an ad.

On Facebook and Instagram, inside your own Meta ad account, on a budget you set. Ad spend goes from your card straight to Meta. It never passes through me.

Ad account
Yours
Category
Housing
Placements
Reels, Stories, Feed
Budget
You set it

You get a report every week.

What ran, what it cost, who reached out. New leads go to the CRM you already use, so nothing changes in how you follow up.

Sent
Weekly
Shows
Spend, reach, plays, leads
Leads go to
Your CRM
The data
Yours to keep

House rules

Five things I won't bend on.

  1. 01

    Your brokerage on every ad.

    Your registered name, your title and your brokerage, clear and prominent. It's built into every end card, so you never have to ask.

    RECO
  2. 02

    Made for the Housing category.

    Meta doesn't let housing ads narrow an audience by age, gender or postal code. So the film has to find the right people on its own. That's why it comes first.

    Meta
  3. 03

    Your account, your leads.

    Ads run in your ad account and leads land in your CRM. If we ever stop working together, you keep all of it.

    Ownership
  4. 04

    Real numbers only.

    I report what Meta reports. I won't promise you a cost per lead before your own ads have run.

    Reporting
  5. 05

    No lock-in.

    Month to month. Stay because it's working, not because a contract says so.

    Terms

The first 30 days

Thirty days to see if it works.

Your card is saved when we start. My fee is charged on day 30, and only if you're staying. Ad spend is separate and goes straight to Meta.

Start with a free film
Toronto
Brazil, where I am

About

Hi, I'm Lucas.

I make listing films and run the Meta ads for a real estate brokerage in southern Brazil. It's the same work every week: cut the film, launch the campaign, read the numbers, fix what isn't working.

Now I'm taking on a few agents in Ontario. I work Toronto business hours and I keep the list short, so every listing gets real attention.

English is my second language. Listing ads are my first.

Based in
São José dos Pinhais, Brazil
Hours
Toronto business hours
Languages
English, Portuguese
Email
lucas@lucasemanuelcamargo.com